TrustATrader tells homeowners you turn up and do decent work. Market Maestro tells procurement directors you are the right contractor for a £500k framework.
Book Your Free Foundation AuditTrustATrader is a vetting and review platform built on consumer trust signals — the kind that matter when a homeowner needs a plumber and does not know who to call. Those signals are irrelevant in commercial procurement. A framework manager assessing subcontractors is looking at your digital presence, your case studies, your technical authority, and your compliance credentials. A TrustATrader badge communicates nothing to that buyer.
| Feature | TrustATrader | Market Maestro |
|---|---|---|
| Built for | Domestic consumers seeking vetted local tradesmen | £500k+ contractors targeting £50k+ contracts |
| Trust signal audience | Homeowners — irrelevant in commercial procurement | Procurement directors, framework managers, commercial clients |
| Typical job value | £200–£3,000 domestic jobs | £50k–£2m+ commercial and framework contracts |
| Website included | No — profile on their domain only | Yes — conversion-engineered, fast-loading, yours permanently |
| What you own after 12 months | Nothing — cancel and the profile disappears | A digital asset that compounds — SEO, authority, pipeline |
| Framework & tender positioning | Not applicable | Core service — Constructionline, CHAS, NEC3 positioning |
| LinkedIn authority building | No | Yes — targeting procurement directors and framework managers |
| Google Ads management | No | Yes — commercial-intent keywords only |
| SEO strategy | No — zero benefit to your own domain | Yes — trade-specific, location-specific landing pages |
| Cost model | Annual subscription — stop paying, stop appearing | Foundation build + optional retained — asset you keep forever |
| ROI calculation | £400–£800/yr for consumer trust signals commercial buyers ignore | One £50k contract covers the entire foundation investment |
One qualified £50k contract covers the entire foundation investment. The maths isn't complicated — most contractors just haven't done it yet.