Framework Readiness Scorecard

1When a procurement director Googles your company name, what do they find?

A professional website that loads fast and clearly explains what you do

A basic website that exists but doesn't say much

Nothing, or something outdated/embarrassing

2Does your website have a dedicated page for each service you offer?

Yes — each service has its own page with specific detail

We have a general "services" page that lists everything

No — it's all on one page or barely mentioned

3How does your website perform on mobile?

Fast, clean, easy to navigate on a phone

It works but it's not great

I honestly don't know, or it's poor

4Can a procurement director find your phone number without scrolling?

Yes — it's visible immediately on every page

It's somewhere on the site but not obvious

No — they'd have to hunt for it

5Do you have case studies with specific project values, locations and outcomes?

Yes — multiple case studies with real numbers

We have some project photos but no detail

No case studies at all

6How active is your LinkedIn presence?

Posting regularly, engaging with the industry, growing followers

Occasional posts, mostly quiet

Profile exists but nothing has been posted in months

7If someone searches "[your trade] contractor [your region]" on Google, where do you appear?

Page 1, top 3 results

Page 1 but further down, or page 2

Page 3 or beyond, or I have no idea

8How do most of your £50k+ enquiries currently arrive?

Mix of channels — website, LinkedIn, Google, referrals

Mostly referrals from one or two key relationships

Word of mouth only — no digital enquiries

9Do you have accreditations and certifications visible on your website?

Yes — CHAS, Constructionline, ISO or similar are clearly displayed

We have them but they're not prominently displayed

No accreditations shown online

10If your single biggest referral source disappeared tomorrow, how quickly would your pipeline dry up?

We'd be fine — we have multiple lead sources

It would hurt but we'd survive

It would be a serious problem within 90 days

The Framework Readiness Scorecard