Two campaign cycles that acquired 13 customers, reached payback in 2.4 months, and built recurring monthly revenue.
Forres Window Cleaning provides regular exterior upkeep for residential properties. They needed a repeatable lead source that could convert into paying recurring maintenance contracts, not just one-off enquiries.
We ran paid Facebook lead-generation activity across two campaign cycles, targeting homeowners who schedule ongoing property upkeep, with a focus on lead quality, conversion to recurring contracts, and payback speed.
This is a clear example of paid social producing both short-term customer acquisition and longer-term recurring revenue in the residential property maintenance sector when campaign performance is managed against commercial outcomes.
Book a 15-minute audit and we will map a practical paid-social plan around leads, customer conversion, and payback.
Book a 15-minute audit