Case Study - Facebook Lead Ads

Wimbledon Karate Kyokushinkai

Lead generation campaign across two ad cycles with clear creative-level performance data.

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Period Feb-May 2026
Channel Facebook Lead Ads
Campaigns 2 active cycles
Pro bono project — charitable work

The Challenge

Wimbledon Karate needed a consistent lead flow from paid social without overspending on local audience reach.

What We Ran

We launched and optimized Facebook lead-generation campaigns over two cycles, focused on controlled spend, clear offers, and qualified enquiry capture.

Measured Outcomes

  • Total leads generated: 28
  • ROI: 8x (initial estimate)

Why This Matters

This campaign proved that a local service business can generate steady, cost-controlled leads from Facebook when the funnel is structured around response quality and consistent optimization.

Results at a Glance

28 Leads
8x ROI (initial estimate)

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